Community Impact and Financials
Goodwill starts with you when you shop at and donate to your local Goodwill North Central Wisconsin.
Together we make a life-changing impact on the people we serve through our mission of Elevating People by Eliminating Barriers to Employment.
$94 million
Regional Economic Impact
Nearly 1,700 Goodwill NCW & local jobs, resulting in more than $33 million in labor income, contributing nearly $94 million in economic impact to our region.
Financial Impact
Individuals served by Goodwill NCW’s mission programs increased their collective annual income by $4.8 million.
35 million pounds
Donations
On average You help divert more than 35 million pounds of donations from landfills. Every purchase and donation provides job training and opportunities helping individuals enhance their dignity and quality of life.
Skills Training
Your support provided nearly 5,400 skills trainings. 84% of participants met or exceeded their training goal.
Nearly 30,200
Community Assistance
In 2025, Goodwill NCW served nearly 30,200 people experiencing challenging circumstances in north central Wisconsin through partner agencies.
We change lives across north central Wisconsin and it all starts with you!
Our Financials
We take managing your donations seriously to ensure we are being good stewards of our communities’ resources. We work hard to consistently receive the highest grades available for accountability and transparency from reputable and respected third-party nonprofit organizations.
The work we do to help individuals achieve their full potential through skill building and the power of meaningful work makes a difference and we are proud of the impact we make on the people and communities we serve. But you don’t have to just take our word for it. Check out what industry experts who rank us have to say about our organization.






